[My Guest Post] More Insight on Social Media Blackout at SFWA.org

Wanted to pop in today to mention that, for my July article at SFWA.org, I opted to provide the results of my 100 day social media blackout and give readers additional insights I didn’t write about here.

Remember, too, that online marketing and e-commerce both have high learning curves. What you see/read online is often the free version of advice marketers provide to open the door to paying clients. The web changes often and dramatically — social media moreso. One, little change and that entire community you’ve built on Facebook could disappear. This? This is yet another reason why your website is more important than any other tool in your promotional arsenal. — SOURCE: The Results of My 100 Day Social Media Blackout at SFWA.org

I feel that this experiment achieved my goal of opening up the door “to” talk about these sorts of things and understand its value. Since I have a professional background in online marketing, I knew what to look for, which definitely helped shape my insights.

With the debut of new social media tools like Google+, an author’s relationship with social media will not only evolve, but shift and fracture depending upon how many audiences — personal and professional — we have. In terms of priority, though, while I like the tools and missed a few of my online pen pals, I know what benefit it has in terms of reaching new readers.

After all, the best way “of” reaching new readers is to write another story… 🙂



Monica Valentinelli is an author, artist, and narrative designer who writes about magic, mystery, and mayhem. Her portfolio includes stories, games, comics, essays, and pop culture books.

In addition to her own worlds, she has worked on a number of different properties including Vampire: the Masquerade, Shadowrun, Hunter: the Vigil, Brandon Sanderson’s Mistborn, and Robert E. Howard’s Conan.

Looking for Monica’s books and games that are still in print? Visit Monica Valentinelli on Amazon’s Author Central or a bookstore near you.

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